Best of Black Sheep: THE HANGOVER

Written by Jon Lucas and Scott Moore

Directed by Todd Phillips

Starring Bradley Cooper, Ed Helms, Zach Galafinakis and Heather Graham

Stu Price: Why are you peppering the steak? You don’t even know if tigers like pepper.
Alan Garner: Tigers love pepper. It’s cinnamon they don’t like.

I think its fair to say that anyone who will see THE HANGOVER knows the pain of waking up to the birds chirping cheerfully outside and the sun shining brightly through the curtains, all the while wishing that it would all go away so you can sink into the hell you brought upon yourself. I myself have certainly shuffled back and forth between my bed and the toilet more mornings that I care to recall. What I don’t understand though is why anyone who does know this excruciating pain would choose to visit it voluntarily on the big screen. While watching THE HANGOVER does not inspire the same kind of nausea as a night of serious drinking, it does capture the subdued tone of the dreaded morning after pretty well. I stopped drinking excessively specifically to avoid this tone and THE HANGOVER is nowhere near a good enough reason to go back there.


From the moment THE HANGOVER begins, the voice is unmistakable. A wedding is being set up, from the flowers at the ends of the aisles to the frilly icing on the cake. As we know that we are about to watch a buddy movie where four guys get wild and rowdy on a Las Vegas bachelor party, there is no question that director, Todd Phillips, is speaking distinctly to the men out there and that the beautiful floral arrangements and final wedding details are meant to be ridiculed. Look at how preposterous all these finishing touches are, men. Aren’t women completely out of their heads for spending so much time on all of this? Let’s go get drunk already. If you’re the type of man who thinks that tired and immensely ignorant setup is hilarious than you may very well love THE HANGOVER. After all, it isn’t long after this that you get to delight in the demonizing of women as every one we meet is controlling, manipulative and callous. It’s all very modern bride.


THE HANGOVER is not about the women though; it is all about the men and their bond. The trouble is that I didn’t see anything remotely redeeming about this sad pack of losers. The groom himself, Doug (Justin Bartha), is completely uninteresting but that doesn’t matter as he is misplaced for the majority of the film. His impending brother-in-law, Alan (Zach Galafinakis) is a fat, furry troll of a man who is socially inept to the point of extreme discomfort – painful awkwardness is always a pleasure to watch on screen. Doug’s buddy Phil (Bradley Cooper) is ruggedly handsome but he steals field trip money from his elementary school class to spend at the tables and has zero respect or appreciation for his wife and child so it isn’t so easy to find him endearing. In fact, the only one of the bunch that is remotely winning is Ed Helms as Stu Price. Of course, Stu is completely whipped so you’ve got to love the guy. Poor thing has to answer to someone else; it is so horrible that people should be expected to be held accountable to the person they claim to love.

Frankly, I couldn’t have cared less what happened to these guys as I wish that less guys like this actually existed. Really, how am I supposed to root for guys who are so dumb that they would leave a baby in a parked car alone? While Philips is savvy enough to structure THE HANGOVER so that we piece the mysterious evening together at the same time as they do, it all amounts to these unappealing characters going from scenario to extreme scenario asking people if they remember anything about their interactions from the night before. It also doesn’t amount to very many laughs so maybe the real hangover isn’t from a heavy night of drinking but rather an excessive indulgence in overdone average dumb guy comedy.

-

ALL GOOD THINGS

Written by Marcus Hinchey and Marc Smerling

Directed by Andrew Jarecki

Starring Ryan Gosling, Kirsten Dunst and Frank Langella

The trouble with ALL GOOD THINGS starts in the title. We know full well from the very onset of Andrew Jarecki’s first narrative film that the loveliness we are lavished in to begin with will inevitably disappear. After all, the old adage is pretty clear about good things; they must at some point come to an end. And so we watch the happy couple meet, fall in love and run away together, out from under the thumb of an oppressive family and off the road that would lead to nothing but heartache, waiting for the moment where everything turns Fortunately, the turns it takes are unexpected and worse that you would imagine.

If you are familiar with the life of Robert Durst, the millionaire heir to a real estate fortune who stood trial for one murder and was suspected in his life of two others, then you might have a very good idea of what to expect. ALL GOOD THINGS is loosely based on his life and he is portrayed in the film by Ryan Gosling, renamed David Marks. Ideally cast, Gosling is able to play happy yet hesitant and transition smoothly to unnerving and disconcerting without blinking, catching us all as off guard as his co-star, Kirsten Dunst. She plays his wife, Katie Marks, who went missing in the 80’s after their relationship became abusive and she threatened to leave. As solid as Gosling is, he is outdone by Dunst, who is surprisingly subtle and has a strong grasp on how internalized the plight of a battered spouse truly is. As facile as the execution of the film is at times, their performances give it the weight needed to pull it off.

Jarecki is the Oscar-nominated director on CAPTURING THE FRIEDMANS, a truly disturbing documentary about a family with secrets so dark they should only be shared with those strong enough to face the atrocities man is truly capable of. It would seem a natural fit for him to take on one of the most infamous family dramas in American history but he never gets to the real root of the issues. The ugly truth worked for him before but here, Jarecki is either afraid of it or just not aware of it. Either way, ALL GOOD THINGS comes to its own end, proving that the proverb doesn’t just apply to things that are good.

PIRATES OF THE CARIBBEAN: ON STRANGER TIDES

Written by Ted Eliott and Terry Rossio

Directed by Rob Marshall

Starring Johnny Depp, Penelope Cruz, Geoffrey Rush and Ian McShane

Barbosa: You haven't changed.

Jack Sparrow: Implying the need.

It’s fitting really that the fourth installment in Disney’s PIRATES OF THE CARIBBEAN series, ON STRANGER TIDES, finds everyone’s favourite captain, Jack Sparrow (Johnny Depp) searching frantically for the fountain of youth. The franchise itself has not exuded any true vigor since the first time it sent sail and, now serving under the new direction of Rob Marshall (CHICAGO), it simply drifts aimlessly at sea while trying to recapture its former glory. Drastic changes were made to the format, most notably a major cast overhaul, to rejuvenate it and allow it to stand alone as a one-off story in hopes of keeping Disney’s treasure chest plentiful. The only strange thing about these tides though is that anyone is still watching and waiting for them to come in.

Some of the aforementioned drastic changes include the shedding of previous series regulars, Orlando Bloom and Keira Knightly, to make room for fresh blood, Penelope Cruz and Ian McShane. Also gone are the overly complicated plot lines incorporated into the second and third installments to justify their existence. All they managed to do was infuriate audiences and suck all the fun out of the franchise anyway so that’s no loss. Instead, this adventure is meant to exist unto itself and it most certainly does this. It just doesn’t bother having any fun in the process. Depp returns as the character he has brought nothing new to for years now and he joins a bunch of other pirates, including Cruz, whom he had some sort of sordid affair with way back when, as they search for the location of the fountain of youth. Aside from an encounter with some of the most vicious mermaids I’ve ever seen, this amounts to little more than a lot of walking and talking in the jungle.

The truth is there is nothing strange about these tides really and this is why the film doesn’t work. A new director and a new approach were supposed to thrust some fresh gusts of wind into the aging franchise’s sails but all it truly manages is to raise this sunken ship to the surface again and leave it there to rock monotonously back and forth, in unnecessary 3D no less. (This by no means applies to McShane, who is the only point of interest past those scary mermaids.) Considering previous pirate complaints centered around how confusing it all got, I am surprised that Marshall leaves us with more confusion this time around too – more specifically, why is this series still going? Oh right, treasure.

Black Sheep interviews Naomie Harris

EDUCATING NAOMIE

An interview with Naomie Harris

In 2003, the government of Kenya announced that primary school education would be free for anyone interested in learning. They might have considered being a bit more precise in their wording though. When the gates opened and the children flooded in to take their seats, one man straggled behind them hoping for the same opportunity. His name was Kimani Maruge; he was 84 years old and he wanted to learn to read.

Maruge’s inspiring story has been adapted for film in Justin Chadwick’s THE FIRST GRADER. His triumph would never have been realized though if it weren’t for one strong teacher. Jane Obinchu defied her employers and stood up to the public outcry to ensure Maruge would realize his dreams. Obinchu is captured delicately on film by British actress, Naomie Harris.

“Obinchu really took a stand for this man’s right to education,” Harris tells me in between nibbles of her danish, when we meet in Toronto for yet another stop on her lengthy publicity tour. “It just made me question what I would be willing to put myself on the line for in that way and whether I would be brave enough to do it.”

Harris is extremely proud of her work in THE FIRST GRADER, as well she should be. The actress is perhaps best known for her work in Danny Boyle’s 28 DAYS LATER and her appearances in the second and third PIRATES OF THE CARIBBEAN movies. After such large productions, Harris was happy to return to a smaller scale shoot. “I had done some big budget movies where you feel like you’re just part of a machine. There were only nine of us though that flew out to Kenya. We were going to live amongst the community. That really excited me.”

The 36-day Kenya shoot may have been smaller but it was certainly not any simpler. Not only did Harris have to act like a teacher (for which she received coaching from her mother, her own personal and unofficial acting coach) but she actually had to be a teacher as well to a class of dozens of children. “It was tough with those kids. It took me a long time to get them to loosen up and that’s what we needed for the film. The film only survives if the children and their personalities shine through.” She confides as well that she thought it was going to be easy.

Of course there is one other light that shines through that Harris hasn’t mentioned yet – the man who plays Maruge, her co-star, Oliver Litondo. Up until now, Litondo has only played smaller parts and most of those on television. THE FIRST GRADER marks his first time in a leading role and his performance is remarkable. “He is brilliant. He is really open and really warm,” Harris gushes. She goes on to describe what it was like to work with him. “Whenever you’re working with an actor, it is all about them being generous and he has that quality.”

A smaller movie can also mean a more intimate experience with the audience. THE FIRST GRADER took home the runner-up slot for audience favourite at last year’s Toronto International Film Festival (right behind another crowd pleaser, THE KING’S SPEECH, which you might have heard of) and touring with it has given Harris a new perspective on her profession. “Seeing people just sitting there and crying their eyes out and standing up to say how much the film really touched them – it’s just been really moving to me.” Harris, who is distractingly beautiful, was almost glowing at this point. “I had forgotten just how much a film like this can affect people.”

Kimani Maruge passed away in 2009 but thanks to Harris and THE FIRST GRADER, he will continue to inspire for years to come.

Black Sheep interviews Will Ferrell

WILL FERRELL IS NOT FUNNY

An interview with Will Ferrell

When I think Will Ferrell, I think two things right away. The first thing I think is hilarious. Whether it’s back in his Saturday Night Live days or from films like ANCHORMAN or TALLADEGA NIGHTS or even one-off projects like his one-man show on Broadway, where he took on George W. Bush in You’re Welcome America: One Final night with George W. Bush. The other thing I think of instantly when I think of Will Ferrell is how freakishly tall he is. After meeting him in person though, I can say that everything I thought I knew about Will Ferrell is wrong.

First of all, he is only 6’3”. Sure, that is still tall but for some reason, I always imagined him as a giant. Maybe it’s the whole ELF thing. More importantly though, sitting down to interview Ferrell is actually quite a sobering experience. That said, this might have something to do with the tone of the film he is promoting. EVERYTHING MUST GO is most certainly not a comedy and Ferrell wants to ensure we are all clear on that ahead of time.

“I think there was some confusion with STRANGER THAN FICTION. I kept talking about it being a drama that was funny,” Ferrell explains of his 2006 film when we meet at the Toronto International Film Festival. “All the marketing people were like, ‘Stop! It’s a comedy.’ So I want it to be clear this time.”

I’ve seen EVERYTHING MUST GO. It’s definitely clear. Ferrell plays Nick Halsey, an alcoholic whose drinking problems have gotten him fired from his job after many years of service. On the day he loses his job, he stops off at a convenience store to make sure he has plenty of beer and then heads home to his wife. When he arrives though, he finds all of his belongings strewn across his lawn, the locks changed and his wife long gone. Nick has had better days.

When one thinks depressed boozer, one does not automatically go to Ferrell in their head. Ferrell on the other hand, sees this departure as a natural progression. “A rock band wants to make their second album different than their first and their third different from their second and I think that’s what you’re always seeking as an actor too,” Ferrell tells me. And what of that pesky audience expectation he has been building all this time? “I don’t feel burdened by that. It is actually refreshing to do such a low key performance.”

When Ferrell says “low key”, it might help to contextualize a bit further what he means. After Nick realizes what is going on, he proceeds to spend the next few days sitting out on his front lawn amongst all his belongings, drinking constantly. It requires him to play fairly subdued the majority of the time. “Most of the stuff I’ve done has been heightened and overplayed at times,” Ferrell says, although to be fair, we all knew that already. “To get to be more subtle, to be more real, that was a gift.”

The gift of Nick Halsey originated in a short story by Raymond Carver, entitled “Why Don’t You Dance?” It was adapted for film and directed by first time filmmaker, Dan Rush (shown with Ferrell above). The story was drastically expanded from its original form and finds Nick selling his stuff to anyone who will take it and finding solace in two unlikely and completely different neighbours (Rebecca Hall and Christopher Jordan Wallace), both just as lonesome and lost as he is.

“It’s this incredible skill to tap into this emotion that I don’t really have. It was fun to be able to get there and surprise myself in this movie,” Ferrell tells of his darker moments in the film, certainly a great feat for any funny man. “I really loved this experience. This was one of the most gratifying movies I’ve gotten to work on.”

Not to worry Ferrell fans. He returns to comedy later this year in CASA DE MI PADRE, as a Mexican rancher navigating his ranch through financial peril. (I’m already laughing.) In the meantime, EVERYTHING MUST GO rolls out into North American theatres this summer. And about that insistence about it being a drama thing from earlier …

“I refuse to label it like that even. I just think it's a great story. It’s a story that is true to life and life has moments that are funny, life has moments that are sad and life has moments that are ambiguous. It’s not a neat, little package and that’s what this movie is.”

BRIDESMAIDS

Written by Kristen Wiig and Annie Mumolo

Directed by Paul Feig

Starring Kriten Wiig, Maya Rudolph, Rose Byrne, Melissa McCarthy, Chris O'Dowd and Jon Hamm

Megan: You're your problem and you're also your solution.

For years now, the boys have been yukking it up at the movies for our enjoyment and they have been doing it as crassly as humanly possible. These male bonding pictures have relegated the girls to the background as nagging wives, naïve love interests and/or sexual throwaway characters. Well, not anymore. In BRIDESMAIDS, Kristen Wiig and her gaggle of gal pals kick the buddy genre hard in the nuts to prove that anything the boys can do, they can do better, and more often than not, in more gross a fashion. Girls being girls though, they are sure to bring a little heart to the table too.

Wiig, a co-writer on the project, is Annie, a single girl who is not at the best juncture in her life. Her bakery business fell flat; she has to live with the most irksome roommates imaginable (Matt Lucas and Rebel Wilson); and she has seemingly lost all faith that her prince will one day come, accepting instead to fall into the bed of man with whom she clearly has no future (Jon Hamm). Now, while she can certainly do worst than Hamm as far as friends with benefits go, her declining stock hits a new low when her oldest friend, Lillian (Maya Rudolph, herself an old friend from Saturday Night Live), announces her engagement. Ordinarily this would be a joyous occasion but when you’re aging and single and your oldest partner in crime is leaving you to fend for yourself in the desolate desert that is dating, news like that takes on much grander implications.

Annie proceeds to buckle and break down amidst the pressure of putting together the perfect bridal parties and the prospect of losing her best friend to the other side. Fortunately, Wiig negotiates a meltdown like no other and she does so in BRIDSEMAIDS with great care, allowing viewers to truly see how complex a person can get the longer they are subjected to the games single people play. Of course, she is also backed up by a hilarious ensemble, most notably Rose Byrne as a classic “frenemy” and Melissa McCarthy as a big girl who isn’t afraid to cry (or take a dump in a sink for that matter). And while I was mildly disappointed to see the film affirm that true happiness cannot be achieved on one’s own, I was too busy laughing hysterically to care.

Best of Black Sheep: BLUE VALENTINE

Written by Derek Cianfrance, Joey Curtis and Cami Delavigne

Directed by Derek Cianfrance

Starring Ryan Gosling and Michelle Williams

Cindy: How do you trust your feelings when they can just disappear like that?

Gramma: I think the only way to find out is to have those feelings.

When they say, “For better of for worse,” in wedding vows, I believe they are referring toBLUE VALENTINE in regards to the worse part. Novice feature filmmaker, Derek Cianfrance’s latest is a very particular snapshot of a very specific place in a relationship that far too many people know far too well. And only few of those people live to tell the tale with their wits still about them. In reality, this space is an incredibly difficult test of the mind, the spirit and the heart and every effort is usually made to avoid getting there. It is one of the darkest stages a relationship can reach but Cianfrance is not the least bit afraid of the dark.

Ryan Gosling and Michelle Williams, an indie dream couple if I’ve ever heard one before, are Dean and Cindy, a young couple with a little girl, living their married life in rural Pennsylvania.They have been together for six years but those years have been far from kind. At the moment we meet them, Dean is feeding his daughter breakfast while Cindy is getting ready for work – an ordinary morning for many a couple, I’m sure. The difference here is that this kitchen is weighted down with a crushing tension that is evident in every look given and every word spoken. She seems appalled by his every action and influence over their daughter and he seems to know it. The room is rotten with the stench of hatred.

Dean and Cindy know they don’t have much time left and decide to get a room at a cheap motel in New York City for the night in hopes of working through their issues and rekindling their romance. Their intentions are sincere but the fight is so insurmountable at times, they each struggle with their resolve. Gosling, while somewhat overwrought in his character’s intensity, must be commended for the amount of evident effort he made to make Dean real and not just a bad husband. That said, Williams is heartbreaking every moment she is on screen. Even the manner in which she clasps her fists during one of the film’s many sexual moments is emotionally devastating. Together, they genuinely feel like two people who have been oscillating between love and hate for years, so much so that it can be too much to take at times.

Cianfrance is a brave man for going to as many places of despair in BLUE VALENTINE as he does but he’s not stupid. He knows that an audience needs to breathe so he tells the entire story of their relationship in moments so that we can see that there once was a time when these two knew happiness, that there is another reason other than their daughter that they are fighting to stay together. The device is somewhat manipulative at times as its obvious point is to make us feel even worse that their relationship doesn’t seem to be salvageable. BLUE VALENTINE did make me feel pretty bad. I had been in some variation of that relationship in my life and it was hard enough to deal with then so, as fantastic as the film is in its most candid moments, I’m not sure everyone is ready to go back there again.

Best of Black Sheep: THE ILLUSIONIST

Written by Jacques Tati

Adapted and Directed by Sylvain Chomet

Voices by Jean-Claude Donda and Eilidh Rankin

The Illusionist (written on a card): Magicians do not exist.

It can’t be easy to be an aging magician, especially one who has to work so tirelessly just to get by. The title character in French director, Sylvain Chomet’s latest work of pure artistry, THE ILLUSIONIST, can fit his entire life into a few, tiny pieces of luggage, which he carts from one dilapidated theatre to the next, so that he can play to near empty houses whenever possible and at least afford lodging and a little to eat. Night after night, he performs the same tired tricks he’s been peddling for years, still trying to trick the world into thinking that magic can happen, when its clear from his sullen expression that he stopped believing in magic long before. It’s no wonder really that the curtain doesn’t even open for him when we first catch his act.

One day, a gig brings the illusionist (voiced by Jean-Claude Donda) to Scotland, where he meets Alice (Eilidh Rankin), a young girl who works at a local inn. She catches his act and then catches him backstage for a private encore and with that, she is convinced. Suddenly, there is someone standing in front of him who believes he is actually magical. From this point on, he becomes an illusionist of a different sort, trying to maintain her beliefs and mask his own true reasons for wanting her in his life. It isn’t clear whether he has ever had a daughter but it is clear from the way he takes care of Alice, that love has been absent for some time. Together, they get a small place at the Little Joe Hotel, which houses a variety of starving artists, from a suicidal clown to an alcoholic ventriloquist. For Alice, the whole situation is bigger than anything she’s ever known and cannot see how truly hard it is to keep up with. For her, nickels really can be found behind her ear whenever she needs them.

THE ILLUSIONIST is based on an unproduced script by French mime and comedy legend, Jacques Tati. It is said to be a letter to his daughter but there is some disagreement amongst admirers of his work, as to whether it was written for the daughter he barely saw or the daughter he never knew. Chomet certainly fills his adaptation with plenty of parental woe and disappointment but also rounds it out with complex issues like mixing art and commerce and the evolution of taste as it descends the generations. Like his last great accomplishment, LES TRIPLETTES DE BELLEVILLE, Chomet works a little magic of his own, creating mostly two-dimensional art that comes to life without having to rely on effects or even silly dialogue as the film is mostly silent. So without having to resort to its own form of trickery, THE ILLUSIONIST is a truly unique and enchanting experience, which should have all who see it believing in magic by the time the curtain closes.

THE BEAVER

Written by Kyle Killen

Directed by Jodie Foster

Starring Mel Gibson, Jodie Foster, Anton Yelchin and Jennifer Lawrence

The Beaver: Everybody needs a friend, Walter, and you've got me.

Who does depression hurt? Everybody. Ordinarily, this would mean to include everyone directly involved with a person suffering from depression but thanks to Jodie Foster, now depression can also hurt everyone who comes to see her latest directorial effort, THE BEAVER, as well. While I’m sure she was well intentioned, Foster’s eager beaver preoccupation with rehabilitating the image of her maligned co-star, Mel Gibson, must have distracted her from seeing that the film’s lack of focus was ultimately gnawing away at its own foundation the whole time.

It is no secret that THE BEAVER is meant to be a prestige picture designed to remind the filmgoing public that they once loved Gibson for his talent and charisma, both of which have returned fully to form in THE BEAVER. While Gibson may successfully handle the material, this does not mean the material itself is doing him any good. Gibson is Walter Black, a family man with a successful career who just can’t seem to be happy. He is hopelessly depressed, as we are reminded frequently at the film’s onset, and he has tried every therapy known to man to fix himself save for one. Up until now, he has never considered giving into his depression and just allowing it to take over his life. Enter the beaver.

After an unsuccessful suicide attempt, Walter snaps and begins living through the beaver, a puppet that has seen better days but that now rests comfortably on Walter’s left hand and speaks in a delightfully chipper Australian accent. Apparently, the inherently playful nature of the beaver makes it possible for Walter to instantaneously shelf his bigger issues and function successfully again in society, despite society’s discomfort with his unorthodox manner of expression. Gibson goes back and forth between his two personas with impressive ease, finding himself in some rather uncomfortable predicaments. Still, the tone of the film gets confused – is this psychotic lapse meant to be jovial? The underlying quirkiness borders on offensive at times, as it undermines the seriousness of the situation at hand.

The beaver places a convenient wall between Walter and all he encounters, protecting him from hurt and pain. Foster’s oversimplification of the subject matter takes that same wall and puts it up between THE BEAVER itself and it’s audience. We are never allowed in to the movie, which makes some sense considering all the characters have their own metaphoric beavers to protect themselves as well. The insinuation though that if we would just let down our guards and allow people in, no matter how difficult that may be, is almost insulting to those of us who still walk the world alone. The fact that the advice comes from a puppet is what ultimately damns the whole thing.

THOR

Written by Ashley Edward Miller, Zack Stentz and Don Payne

Directed by Kenneth Brannagh

Starring Chris Hemsworth, Natalie Portman and Anthony Hopkins

Erik Selvig: It's not a bad thing finding out you don't have all the answers. Now you can start asking the right questions.

So I Thor-oughly enjoyed THOR. I’ll be honest; I was not expecting to. I certainly enjoy the occasional comic book film, be it about a boy with serious spider issues or a technology genius with a giant ego and a sharp tongue. That said, I’m hardly an enthusiast. Of late, I’ve felt like Marvel has been making anything they’ve ever drawn into a movie and when I first saw the trailer for THOR, I thought, enough already. The two mediums are not meant to be mutually exclusive and not every character deserves to be reinvented for the big screen. Fortunately though, director Kenneth Brannagh has proven me very wrong. Perhaps this might have something to do with Thor not being your typical superhero; Thor is a god and he is a mighty one indeed.

To be fair, Thor isn’t really a god. He was merely seen as one by Viking culture way back around 965 A.D. He is immortal though and I can see how that might be misinterpreted as god-like but no, Thor is just a man – from another galaxy, with super crazy strength, who can never die … and who has an insane body. Still, mistaking him for a god makes his fall from grace oh so much further. Thor (Chris Hemsworth) is heir to the throne of Asgard and is on the cusp of inheriting the crown from his father, Odin (Anthony Hopkins) when he allows pride and selfishness to guide him down a path that leads his people into war. Odin banishes Thor to Earth and strips him of his power, including his infamous hammer, which some of you geekier readers may know as Mjöllnir. God or no God, everyone has their lessons to learn.

Once Thor is on Earth, the action cuts back and forth seamlessly between the mystical heaven-like beauty of Asgard, where magic and science are one and the same and this teeny tiny town in New Mexico, population next to nothing. While the setup that precedes this act is certainly densely weighted in mythology and mysticism, it gets decidedly lighter once Thor crashes to Earth from the heavens. This is in great part due to Thor’s interaction with the team of scientists he runs into, led by Jane Foster (Natalie Portman) and the quick witted repartee they partake in. Thor is now a strange demi-god in a strange land and Hemsworth plays his predicament with great resolve. He cannot help but be humbled by the damage he has done, his inability to rely on the strength he always has and the genuine caring he gets from Jane. The real chemistry between Hemsworth and a hilarious Portman plays a key role in grounding this otherworldly tale.

What truly cements this fantastical story as still undeniably human is the father-son struggle between Thor and Odin. Brannagh, with his extensive background in Shakespeare, both on screen and on stage, knows that the action in THOR is the easy part. That hammer gives him the strength to defeat armies practically on his own and so whatever action he gets himself into, it will take care of itself. But the heart of the film has to be relatable. Thor is but a boy learning how to become a man, learning to put the good of the universe before himself. Odin is just a father, waiting for his boy to find the inner virtue he knew all along to be there. We’ve all been there, more or less. And so, Brannagh becomes his own incarnation of Odin, providing the tools that make it possible for a comic book to grow into the movie it was always meant to be.

Black Sheep interviews Morgan Spurlock

THE GREATEST INTERVIEW EVER SOLD

An interview with Morgan Spurlock

In the creative world, there is one sin that is reviled above all others – selling out. But just what is a struggling auteur filmmaker to do in these crazy times of blockbusters and bottom lines to make sure his film is still seen? Heck, how is he even going to get his quirky little movie made for that matter considering the mounting cost of the supposedly independent film? Well, he could give up a tiny bit of creative control and allow a little product placement into his latest oeuvre, but how would he even know how to get to hell if he decided to shake hands with the devil?

Enter Morgan Spurlock; the infamous documentary filmmaker recently made his latest film on location in hell and he can tell you just how you can buy in before selling out. “If you’re going to make a big movie,” Spurlock tells me over the phone, immediately following the Canadian premiere of his third documentary feature, POM WONDERFUL PRESENTS THE GREATEST MOVIE EVER SOLD at the prestigious HotDocs Canadian International Documentary Festival in Toronto, “you need all these promotional partners to drive awareness, to create a mentality around the movie, to make it bigger than life. We bought into this whole idea.” With this in mind, Spurlock set out to make what he calls the IRON MAN of documentaries, coining the term, “docbuster”.

Just like our virgin auteur though, Spurlock did not know where to begin on his quest. To make matters worse, said quest was extremely arduous. “We sat down with people from product placement companies,” he explains of the process. “None of these people wanted to help us.” This was not for lack of any effort on Spurlock’s part; there were other forces at play. “I immersed myself in ad speak to explain to people in a way that would get them excited to work with somebody who was potentially tainted or who comes with the kind of baggage that I do from a corporate standpoint.”

For those of you unfamiliar with any reason corporations might be hesitant to work with Spurlock, you have clearly not seen SUPER SIZE ME. The 2004 Academy Award nominated documentary put Spurlock front in center as the face of the film and found him embarking on a McDonald’s only diet for 30 days. His intent was not to lambaste the fast food giant but rather to look at the health issues associated with an all fast food diet. Regardless, the damage to one specific brand was fairly clear and Spurlock was subsequently branded himself, as an anti-establishment troublemaker.

On a related topic, Spurlock did contact McDonald’s about participating in THE GREATEST MOVIE EVER SOLD. It went a little something like this. “’Hey. It’s me, Morgan. It’s going to be really different this time, I promise. Please call me back.’ They never did.”

Once upon a time, it was only known as THE GREATEST MOVIE EVER SOLD. The brand above the title would depend on which company was willing to shell out the top buy in price of $1 million. Spurlock contacted hundreds of companies to obtain sponsorship partnering for the film but would only have successful conversations with about 3% of those. “Ultimately we had to reevaluate every day as to why we were doing this,” he confides without any hesitation. “People would say there is no way we are going to let you super size our business like you did that other company.” Abercrombie & Fitch actually asked if they had to spell out to him why he wasn't the appropriate half-naked body, I mean, face to represent them. Ouch.

Spurlock did manage to snag a grand total of 22 sponsors, including major sponsor, POM Wonderful – hence the name above the title of the film. Other sponsors include Old Navy, JetBlue and Sheetz, an American convenience store chain that would get Spurlock’s face on collectible soft drink cups, a first for any documentary. Obtaining those contracts make up the first part of the film and, while accomplishing this goal was difficult enough, what would follow would seem even more insurmountable.

Getting in bed with commercial sponsors, which is where every penny of financing for this film came from, means meeting the demands they make in exchange for their large financing contributions. Sure, Spurlock could fly around the country courtesy of JetBlue and could stay at Hyatt’s wherever he went but that meant he had to include actual commercial spots he made himself for these companies in the finished product. And how is this not selling out exactly?

“We pushed back any time anyone wanted approval or final cut of the movie, which ultimately made the film stronger.” This is Spurlock’s rationale for buying in. As long as you are still calling the shots, so to speak, and the movie you make is still your own, then you are buying in, not selling out. “This way it doesn’t feel like a 90-minute commercial.”

Transparency is a key issue for Spurlock and the film’s success. Applied to advertising, transparency allows you to be clearly informed when you are being advertised to. In the context of the film, that application is expanded to shine a light on the entire process in a more extreme fashion. “We pull the curtain back and when the film is over, it changes the way you look at marketing and advertising in the real world.”

And while this is a great feat, accomplished by a great film and filmmaker, there is one other thing Spurlock has noticed on the minds of filmgoers when they’ve finished with THE GREATEST MOVIE EVER SOLD. “When you walk out of the theatre, you also mysteriously have to have a POM right away.”

Money well spent, POM Wonderful, money well spent.